{"@context":"https://neupai.io/schema/v0.2","@type":"StructuredNewsArticle","identity":{"article_id":"samsung-news_20260605_national-gratitude-festival","canonical_url":"https://news.samsung.com/kr/%ec%82%bc%ec%84%b1%ec%a0%84%ec%9e%90-%ea%b5%ad%eb%af%bc%ea%b3%bc-%ed%95%a8%ea%bb%98-%ea%b0%90%ec%82%ac-%ed%8e%98%ec%8a%a4%ed%8b%b0%eb%b2%8c-%ec%8b%9c%ec%9e%91","ai_url":null,"publisher":{"name":"삼성전자 뉴스룸","domain":"news.samsung.com","type":"corporate"},"author":"삼성전자 뉴스룸","published_at":"2026-06-05T15:00:00.000Z","updated_at":null,"language":"en","article_type":"press_release_based","originality":"self_produced"},"content":{"headline":"Samsung Electronics Launches 'Together with the People, Thank You Festival'","summary":"Samsung Electronics is holding a four-week 'Together with the People, Samsung Electronics Thank You Festival,' providing customers who purchase products with Onnuri gift certificates equivalent to 20% of the purchase amount. Uniformed public servants will receive a 30% benefit, part of the company's pledge to expand social contributions by ₩5 trillion.","topics":["corporate event","social contribution","win-win management","onnuri gift certificates","uniformed public servants"],"geography":["KR"],"entities":[{"name":"Samsung Electronics","canonical_id":"corp:kr:samsung-electronics","type":"company","role_in_article":"primary_subject","metadata":{"ticker":null,"parent":null}},{"name":"Korea Small Business Distribution Center","canonical_id":"org:kr:small-business-corporation","type":"organization","role_in_article":"source","metadata":{"ticker":null,"parent":null}}],"claims":[{"id":"c1","statement":"Starting from the 8th of this month, all customers purchasing Samsung Electronics products over a four-week period will receive Onnuri gift certificates equivalent to 20% of the purchase amount","as_of":"2026-06","as_of_explicit":false,"as_of_raw":"this month","source_type":"company_disclosure","comparison":null,"type":"future_plan","figures":null,"expiry_hint":null,"insight":null},{"id":"c2","statement":"Uniformed public servants will receive an additional 10%, bringing their total benefit to 30%","as_of":"2026-06","as_of_explicit":false,"as_of_raw":"during the event period","source_type":"company_disclosure","comparison":null,"type":"future_plan","figures":null,"expiry_hint":null,"insight":null},{"id":"c3","statement":"The company announced it will raise ₩5 trillion over the next five years to invest in win-win cooperation, fostering a healthy ecosystem, and nurturing future talent","as_of":"2026-05","as_of_explicit":false,"as_of_raw":"last month","source_type":"company_disclosure","comparison":null,"type":"future_plan","figures":null,"expiry_hint":null,"insight":null},{"id":"c4","statement":"Over the one-month event period, Samsung Electronics is expected to distribute a total of ₩400 billion worth of Onnuri gift certificates to customers","as_of":"2026-06","as_of_explicit":false,"as_of_raw":"over one month","source_type":"company_plan","comparison":null,"type":"estimate","figures":null,"expiry_hint":null,"insight":null},{"id":"c5","statement":"Sales at stores accepting Onnuri gift certificate payments increased by about 4% immediately after joining the program","as_of":"2026-03","as_of_explicit":true,"as_of_raw":"March 2026","source_type":"government_official","comparison":"baseline_before_joining","type":"fact","figures":null,"expiry_hint":null,"insight":null},{"id":"c6","statement":"The sales increase effect grows over time, reaching 5.0% in the first year, 9.2% in the second year, and 12.2% in the third year after joining","as_of":"2026-03","as_of_explicit":true,"as_of_raw":"March 2026","source_type":"government_official","comparison":"baseline_before_joining","type":"fact","figures":null,"expiry_hint":null,"insight":null},{"id":"c7","statement":"Onnuri gift certificate sales grew more than threefold over a decade, from ₩831.5 billion in 2015 to ₩2.6732 trillion in 2024","as_of":"2024","as_of_explicit":true,"as_of_raw":"2024","source_type":"government_official","comparison":"2015_baseline","type":"fact","figures":null,"expiry_hint":null,"insight":null},{"id":"c8","statement":"The beneficiaries are estimated to total more than 700,000 people, including about 500,000 soldiers and military civilian employees, about 131,000 police officers, about 66,000 firefighters, and about 16,000 correctional officers","as_of":"2026-06","as_of_explicit":false,"as_of_raw":"currently","source_type":"company_plan","comparison":null,"type":"estimate","figures":null,"expiry_hint":null,"insight":null},{"id":"c9","statement":"Over the five years from 2020 to 2024, 7,153 police officers and 5,938 firefighters were killed or injured while performing their duties","as_of":"2024","as_of_explicit":true,"as_of_raw":"2024","source_type":"government_official","comparison":null,"type":"fact","figures":null,"expiry_hint":null,"insight":null},{"id":"c10","statement":"At correctional facilities nationwide, 573 correctional officers were assaulted by inmates between 2019 and 2023","as_of":"2023","as_of_explicit":true,"as_of_raw":"2019-2023","source_type":"government_official","comparison":null,"type":"fact","figures":null,"expiry_hint":null,"insight":null}],"ai_emotional_context":{"valence":0,"arousal":0,"primary_emotions":[],"secondary_emotions":[],"emotional_triggers":[]},"image":null},"provenance":{"source_chain":["primary_reporting"],"original_source_url":null,"related_articles":[]},"temporal":{"freshness":"recent","next_update_expected":null},"access":{"license":"neupai_standard","attribution_required":true,"structured_data":"free","full_text_available":false,"full_text_access":null}}