{"@type":"StructuredNewsArticle","access":{"license":"neupai_standard","structured_data":"free","full_text_access":null,"full_text_available":false,"attribution_required":true},"content":{"claims":[{"id":"c1","type":"future_plan","as_of":"2026-05","figures":null,"insight":null,"as_of_raw":"May 2026","statement":"As Google completely overhauls its search engine to be AI-centered, it is introducing a large number of new formats that combine generative AI with advertising systems","comparison":null,"expiry_hint":null,"source_type":"company_plan","as_of_explicit":false},{"id":"c2","type":"fact","as_of":"2026-05","figures":null,"insight":null,"as_of_raw":"May 2026","statement":"Google unveiled the blueprint for conversational and personalized advertising solutions powered by Gemini through its annual developer conference Google I/O","comparison":null,"expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":false},{"id":"c3","type":"future_plan","as_of":"2026-05","figures":null,"insight":null,"as_of_raw":"planned","statement":"All new ad windows generated by AI will be clearly indexed with a 'Sponsored' label","comparison":null,"expiry_hint":null,"source_type":"company_plan","as_of_explicit":false},{"id":"c4","type":"future_plan","as_of":"2026-05","figures":null,"insight":null,"as_of_raw":"planned","statement":"Plans to prioritize placement in high-involvement large appliance shopping search areas such as refrigerators and TVs","comparison":null,"expiry_hint":null,"source_type":"company_plan","as_of_explicit":false}],"topics":["artificial intelligence","search engine","digital advertising","big tech"],"summary":"Google unveiled conversational and personalized advertising solutions based on the large language model Gemini at Google I/O. The company is introducing conversational discovery ads that naturally integrate into AI responses to user questions and smart brand agent features.","entities":[{"name":"Google","type":"company","metadata":{"parent":null,"ticker":null},"canonical_id":"corp:us:google","role_in_article":"primary_subject"},{"name":"Gemini","type":"product","metadata":{"parent":null,"ticker":null},"canonical_id":"product:us:gemini-llm","role_in_article":"mentioned"},{"name":"Google I/O","type":"organization","metadata":{"parent":null,"ticker":null},"canonical_id":"org:us:google-io-conference","role_in_article":"source"}],"headline":"\"Now search results talk to you\"... Google introduces AI conversational ads powered by 'Gemini'","geography":["US"],"ai_emotional_context":{"arousal":0,"valence":0,"primary_emotions":[],"emotional_triggers":[],"secondary_emotions":[]}},"@context":"https://neupai.io/schema/v0.2","identity":{"ai_url":null,"author":"버트","language":"en","publisher":{"name":"테크42","type":"online","domain":"tech42.co.kr"},"article_id":"tech42_20260521_google-gemini-ai-conversational-ads","updated_at":null,"originality":"self_produced","article_type":"straight_news","published_at":"2026-05-21T00:33:14.000Z","canonical_url":"https://www.tech42.co.kr/%ec%9d%b4%ec%a0%9c-%ea%b2%80%ec%83%89-%ea%b2%b0%ea%b3%bc%ea%b0%80-%eb%a7%90%ec%9d%84-%ea%b1%b4%eb%8b%a4-%ea%b5%ac%ea%b8%80-%ec%a0%9c%eb%af%b8%eb%82%98%ec%9d%b4/?utm_source=rss&utm_medium=rss&utm_campaign=%25ec%259d%25b4%25ec%25a0%259c-%25ea%25b2%2598%25ec%2583%259d-%25ea%25b2%25b0%25ea%25b3%25bc%25ea%25b0%2580-%25eb%25a7%2590%25ec%259d%2584-%25ea%25b1%25b4%25eb%258b%25a4-%25ea%25b5%25ac%25ea%25b8%2580-%25ec%25a0%259c%25eb%25af%25b8%25eb%2582%2598%25ec%259d%25b4"},"temporal":{"freshness":"recent","next_update_expected":null},"provenance":{"source_chain":["primary_reporting"],"related_articles":[],"original_source_url":null}}