{"@type":"StructuredNewsArticle","access":{"license":"neupai_standard","structured_data":"free","full_text_access":null,"full_text_available":false,"attribution_required":true},"content":{"claims":[{"id":"c1","type":"fact","as_of":"2026","figures":null,"insight":null,"as_of_raw":"this year","statement":"KOBA 2026 celebrated its 34th year this year","comparison":null,"expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":false},{"id":"c2","type":"fact","as_of":"2026","figures":null,"insight":null,"as_of_raw":"this year","statement":"About 220 domestic and international companies participated with 1,000 booths","comparison":null,"expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":false},{"id":"c3","type":"fact","as_of":"2026","figures":null,"insight":null,"as_of_raw":"this year","statement":"Participated with 1,000 booths","comparison":null,"expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":false},{"id":"c4","type":"fact","as_of":"2026","figures":null,"insight":null,"as_of_raw":"currently","statement":"STRA Studio supports conversion to 32 languages","comparison":null,"expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":false},{"id":"c5","type":"fact","as_of":"2021","figures":null,"insight":null,"as_of_raw":"2021","statement":"STRA was founded in 2021","comparison":null,"expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":true},{"id":"c6","type":"fact","as_of":"2026","figures":null,"insight":null,"as_of_raw":"over the past 19 years","statement":"Percept systematized the robotic media technology accumulated over the past 19 years into solutions and platform formats","comparison":null,"expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":false},{"id":"c7","type":"fact","as_of":"2013","figures":null,"insight":null,"as_of_raw":"2013","statement":"Hikvision entered the LED display market in 2013","comparison":null,"expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":true},{"id":"c8","type":"fact","as_of":"2025","figures":null,"insight":null,"as_of_raw":"last year","statement":"STRA produced and delivered more than 100 hours of content last year","comparison":null,"expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":false},{"id":"c9","type":"fact","as_of":"2026","figures":null,"insight":null,"as_of_raw":"currently","statement":"STRA's revenue is showing a 500% growth trend","comparison":"previous_period","expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":false},{"id":"c10","type":"fact","as_of":"2023-2024","figures":null,"insight":null,"as_of_raw":"since 2-3 years ago","statement":"Percept has been working to convert tacit knowledge data held by industry experts into actual numerical data since 2-3 years ago","comparison":null,"expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":false},{"id":"c11","type":"fact","as_of":"2026","figures":null,"insight":null,"as_of_raw":"currently","statement":"More than 90% is processed by AI, but the remaining 5-10% is filled with human review and supplementation","comparison":null,"expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":false},{"id":"c12","type":"fact","as_of":"2026","figures":null,"insight":null,"as_of_raw":"currently","statement":"The entire studio setup can also change within about 30 seconds depending on the case","comparison":null,"expiry_hint":null,"source_type":"company_disclosure","as_of_explicit":false}],"topics":["media","broadcasting","ai","automation","content"],"summary":"At the KOBA 2026 exhibition, companies including TwigFarm, Percept, STRA, and Hikvision showcased AI-based media production automation and content asset solutions. We confirmed on-site that AI is expanding beyond simple auxiliary tools to become the entire infrastructure of the broadcasting and media industry.","entities":[{"name":"TwigFarm","type":"company","metadata":{"parent":null,"ticker":null},"canonical_id":"corp:kr:twigfarm","role_in_article":"primary_subject"},{"name":"Percept","type":"company","metadata":{"parent":null,"ticker":null},"canonical_id":"corp:kr:percept","role_in_article":"primary_subject"},{"name":"STRA","type":"company","metadata":{"parent":null,"ticker":null},"canonical_id":"corp:kr:stra","role_in_article":"primary_subject"},{"name":"Hikvision","type":"company","metadata":{"parent":null,"ticker":null},"canonical_id":"corp:cn:hikvision","role_in_article":"primary_subject"},{"name":"Baek Cheol-ho","type":"person","metadata":{"parent":null,"ticker":null},"canonical_id":"person:kr:baek-chul-ho","role_in_article":"quoted"},{"name":"Lee Eun-kyu","type":"person","metadata":{"parent":null,"ticker":null},"canonical_id":"person:kr:lee-eun-gyu","role_in_article":"quoted"},{"name":"Lee Jang-woo","type":"person","metadata":{"parent":null,"ticker":null},"canonical_id":"person:kr:lee-jang-woo","role_in_article":"quoted"},{"name":"COEX","type":"location","metadata":{"parent":null,"ticker":null},"canonical_id":"location:kr:coex","role_in_article":"mentioned"}],"headline":"[On-site] Confirmed at KOBA 2026: How 'AI' is Transforming the Broadcasting and Media Environment","geography":["KR"],"ai_emotional_context":{"arousal":0,"valence":0,"primary_emotions":[],"emotional_triggers":[],"secondary_emotions":[]}},"@context":"https://neupai.io/schema/v0.2","identity":{"ai_url":null,"author":"황정호 기자","language":"en","publisher":{"name":"테크42","type":"online","domain":"tech42.co.kr"},"article_id":"tech42_20260513_koba-2026-ai-media-transformation","updated_at":null,"originality":"self_produced","article_type":"feature","published_at":"2026-05-13T22:38:52.000Z","canonical_url":"https://www.tech42.co.kr/%ed%98%84%ec%9e%a5-koba-2026%ec%84%9c-%ed%99%95%ec%9d%b8%ed%96%88%eb%8b%a4-ai%ea%b0%80-%eb%b0%94%eb%be%bc-%eb%b0%a9%ec%86%a1%c2%b7%eb%af%b8%eb%94%94%ec%96%b4-%ec%9d%b8%ed%94%84%eb%9d%bc/?utm_source=rss&utm_medium=rss&utm_campaign=%25ed%2598%2584%25ec%259e%25a5-koba-2026%25ec%2584%259c-%25ed%2599%2595%25ec%259d%25b8%25ed%2596%2588%25eb%258b%25a4-ai%25ea%25b0%2580-%25eb%25b0%2594%25eb%25be%25bc-%25eb%25b0%25a9%25ec%2586%25a1%25c2%25b7%25eb%25af%25b8%25eb%2594%2594%25ec%2596%25b4-%25ec%259d%25b8%25ed%2594%2584%25eb%259d%25bc"},"temporal":{"freshness":"recent","next_update_expected":null},"provenance":{"source_chain":["primary_reporting"],"related_articles":[],"original_source_url":null}}