{"@context":"https://neupai.io/schema/v0.2","@type":"StructuredNewsArticle","identity":{"article_id":"news.samsung.com_20260817_samsung-activision-blizzard-cod-mw4-partnership","canonical_url":"https://news.samsung.com/kr/%ec%82%bc%ec%84%b1%ec%a0%84%ec%9e%90-%ec%95%a1%ed%8b%b0%eb%b9%84%ec%a0%84-%eb%b8%94%eb%a6%ac%ec%9e%90%eb%93%9c%ec%99%80-%ec%bd%9c-%ec%98%a4%eb%b8%8c-%eb%93%80%ed%8b%b0-%eb%aa%a8%eb%8d%98-%ec%9b%8c","ai_url":null,"publisher":{"name":"삼성전자 뉴스룸","domain":"news.samsung.com","type":"online"},"author":"삼성전자 뉴스룸","published_at":"2026-08-17T08:00:00.000Z","updated_at":null,"language":"en","article_type":"press_release_based","originality":"press_release_rewrite"},"content":{"headline":"Samsung Electronics Signs Partnership with Activision Blizzard for 'Call of Duty: Modern Warfare 4'","summary":"Samsung Electronics has signed an official partnership with Activision Blizzard for 'Call of Duty: Modern Warfare 4,' collaborating on display technology from the development stage of the new title. The company plans to roll out global marketing initiatives, including distributing beta codes through Samsung Gaming Hub and operating an experience zone at Gamescom 2026.","topics":["gaming","display","partnership","marketing"],"geography":["KR","US","DE"],"entities":[{"name":"Samsung Electronics","canonical_id":"corp:kr:samsung-electronics","type":"company","role_in_article":"primary_subject","metadata":{"ticker":"005930.KS","parent":null}},{"name":"Activision Blizzard","canonical_id":"corp:us:activision-blizzard","type":"company","role_in_article":"mentioned","metadata":{"ticker":null,"parent":null}},{"name":"Call of Duty: Modern Warfare 4","canonical_id":"product:us:call-of-duty-modern-warfare-4","type":"product","role_in_article":"mentioned","metadata":{"ticker":null,"parent":null}},{"name":"Odyssey G9","canonical_id":"product:kr:odyssey-g9","type":"product","role_in_article":"mentioned","metadata":{"ticker":null,"parent":null}},{"name":"Lee 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the four-day beta test of the new 'Call of Duty' title, running from the 21st to the 24th this month, will be distributed to a total of 50,000 Samsung Gaming Hub users","as_of":"2026-08","as_of_explicit":true,"as_of_raw":"the 21st to the 24th this month","source_type":"company_plan","comparison":null,"type":"future_plan","figures":{"value":50000,"unit":"명","approximate":false,"converted":null},"expiry_hint":"2026-08-24","insight":null},{"id":"c6","statement":"Samsung Electronics will operate a 'Modern Warfare 4' experience zone at the Samsung booth at Gamescom 2026, the world's largest gaming exhibition, held in Cologne, Germany from the 26th to the 30th","as_of":"2026-08","as_of_explicit":true,"as_of_raw":"the 26th to the 30th","source_type":"company_plan","comparison":null,"type":"future_plan","figures":null,"expiry_hint":"2026-08-30","insight":null},{"id":"c7","statement":"During the exhibition period, an event will also be held to give away a total of 500 'Call of Duty®: Modern 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