{"@context":"https://neupai.io/schema/v0.2","@type":"StructuredNewsArticle","identity":{"article_id":"news.samsung.com_20261021_samsung-jbl-bw-anniversary-event","canonical_url":"https://news.samsung.com/kr/%ec%82%bc%ec%84%b1%ec%a0%84%ec%9e%90-jbl-80%ec%a3%bc%eb%85%84%c2%b7%eb%b0%94%ec%9b%8c%ec%8a%a4%ec%95%a4%ec%9c%8c%ed%82%a8%ec%8a%a4-60%ec%a3%bc%eb%85%84-%ed%8a%b9%eb%b3%84-%ea%b8%b0%eb%85%90-%ed%96%89","ai_url":null,"publisher":{"name":"삼성전자 뉴스룸","domain":"news.samsung.com","type":"online"},"author":"삼성전자 뉴스룸","published_at":"2026-10-21T18:00:00.000Z","updated_at":null,"language":"en","article_type":"press_release_based","originality":"press_release_rewrite"},"content":{"headline":"Samsung Electronics Holds Special Event Celebrating JBL's 80th Anniversary and Bowers & Wilkins' 60th Anniversary","summary":"Samsung Electronics will hold a special exhibition event in Seoul to celebrate the 80th anniversary of JBL and the 60th anniversary of Bowers & Wilkins, both brands of its subsidiary Harman. Harman has achieved its best-ever performance since being acquired by Samsung Electronics, with revenue more than doubling.","topics":["audio","electronics","m&a","brand marketing"],"geography":["KR","US","GB","NL","DE","JP","AT"],"entities":[{"name":"Samsung Electronics","canonical_id":"corp:kr:samsung-electronics","type":"company","role_in_article":"primary_subject","metadata":{"ticker":"005930.KS","parent":null}},{"name":"Harman","canonical_id":"corp:us:harman-international","type":"company","role_in_article":"mentioned","metadata":{"ticker":"HARM.N","parent":"corp:kr:samsung-electronics"}},{"name":"JBL","canonical_id":"corp:us:jbl","type":"company","role_in_article":"mentioned","metadata":{"ticker":null,"parent":"corp:us:harman-international"}},{"name":"Bowers & Wilkins","canonical_id":"corp:gb:bowers-wilkins","type":"company","role_in_article":"mentioned","metadata":{"ticker":null,"parent":"corp:us:harman-international"}},{"name":"Young Sohn","canonical_id":"person:kr:son-young-kwon","type":"person","role_in_article":"quoted","metadata":{"ticker":null,"parent":null}},{"name":"James B. Lansing","canonical_id":"person:us:james-b-lansing","type":"person","role_in_article":"mentioned","metadata":{"ticker":null,"parent":null}},{"name":"John Bowers","canonical_id":"person:gb:john-bowers","type":"person","role_in_article":"mentioned","metadata":{"ticker":null,"parent":null}},{"name":"ZF","canonical_id":"corp:de:zf-friedrichshafen","type":"company","role_in_article":"mentioned","metadata":{"ticker":"ZF1.DE","parent":null}}],"claims":[{"id":"c1","statement":"Samsung Electronics will hold an exhibition celebrating JBL's 80th anniversary and Bowers & Wilkins' 60th anniversary at 'Project Space Line' in Gangnam-gu, Seoul, from the 24th to the 31st","as_of":"2026-10","as_of_explicit":false,"as_of_raw":"from the 24th to the 31st","source_type":"company_plan","comparison":null,"type":"future_plan","figures":null,"expiry_hint":"2026-10-31","insight":null},{"id":"c2","statement":"This year marks the 80th anniversary of JBL, the 60th anniversary of Bowers & Wilkins, and the 10th anniversary of Samsung Electronics' announcement of its acquisition of Harman","as_of":"2026","as_of_explicit":false,"as_of_raw":"this year","source_type":"company_disclosure","comparison":null,"type":"fact","figures":{"value":80,"unit":"years","approximate":false,"converted":null},"expiry_hint":null,"insight":null},{"id":"c3","statement":"JBL is an audio brand founded in 1946 by American acoustic engineer James B. 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of Harman in November 2016 and completed the acquisition in March 2017","as_of":"2017-03","as_of_explicit":true,"as_of_raw":"March 2017","source_type":"company_disclosure","comparison":null,"type":"fact","figures":null,"expiry_hint":null,"insight":null},{"id":"c7","statement":"The Harman acquisition cost approximately $8 billion (about ₩9.4 trillion at the time), making it the largest overseas acquisition by a Korean company at the time","as_of":"2016","as_of_explicit":false,"as_of_raw":"at the time","source_type":"company_disclosure","comparison":"all_time_high","type":"fact","figures":{"value":8000000000,"unit":"USD","approximate":true,"converted":{"value":9400000000000,"unit":"KRW"}},"expiry_hint":null,"insight":null},{"id":"c8","statement":"Harman's global revenue more than doubled from ₩7.1 trillion in 2017, right after the acquisition, to ₩15.8 trillion in 2025, and it posted an operating profit of ₩1.5 trillion in 2025, achieving its best-ever performance","as_of":"2025","as_of_explicit":true,"as_of_raw":"2025","source_type":"company_disclosure","comparison":"previous_year_same_period","type":"fact","figures":{"value":15800000000000,"unit":"KRW","approximate":false,"converted":null},"expiry_hint":null,"insight":null},{"id":"c9","statement":"Harman's domestic audio revenue also increased nearly 1.5-fold","as_of":"2025","as_of_explicit":false,"as_of_raw":"2025","source_type":"company_disclosure","comparison":"previous_year_same_period","type":"fact","figures":{"value":1.5,"unit":"ratio","approximate":true,"converted":null},"expiry_hint":null,"insight":null},{"id":"c10","statement":"To strengthen its audio technology capabilities, Samsung Electronics acquired premium audio brands including Bowers & Wilkins, Denon, and Marantz through Harman last year for $350 million","as_of":"2025","as_of_explicit":false,"as_of_raw":"last 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있다.","caption":null,"source":"first_img","alt_status":"auto"}},"provenance":{"source_chain":["press_release","samsung-electronics"],"original_source_url":null,"related_articles":[]},"temporal":{"freshness":"breaking","next_update_expected":null},"access":{"license":"neupai_standard","attribution_required":true,"structured_data":"free","full_text_available":true,"full_text_access":null}}